Our Story

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Our Story

Albaad was founded over 35 years ago in the Massuot Yitzhak Kibbutz in Israel. At the time Albaad was among the first manufacturers to produce private labels wet wipes sold at retail chains across the globe.

As we grew the company went public on the Israeli Stock Exchange in 1994.

To support the growing global demand in 2002 the company established a global footprint with manufacturing plants located in Israel, Europe and the United States.

In 2010 the company expanded into the feminine hygiene market including Tampons and absorbent hygiene products. Today, we continue to drive innovation with a variety of new products designed to meet the evolving consumer needs.