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What Do You Look for in Wet Wipes?

As leading wet wipes manufacturers, we prioritize your needs and your customers’ needs. With almost four decades in the wet wipes industry, we’ve found a few trends.

Amid balancing the demands of modern life and work, running a household is a challenging task. On top of that, after 2020, our hygiene habits have shifted. Our hands must always be germ-free, our living and working spaces need to be cleaner than ever, and our time and money are particularly precious. Because of this, it’s important to understand what you really need in wet wipes. 

In a poll we conducted on LinkedIn, we asked our followers what they first look for in wet wipes. We explore the top 4 results: 

Natural Materials

44% of voters chose “natural materials” as their #1 priority in the wet wipes they buy. Luckily, we prioritize natural materials too. For example, our sustainable fabric is biodegradable, plastic-free, fully flushable, and made entirely from natural fibers. From web formation to web bonding and drying, our machines are equipped with a process and quality control system that monitors all the relevant parameters of production. These wipes are exceptionally high quality as a result. We are one of the first wet wipes companies in the world to create a range of environmentally-friendly products. Our moist toilet tissue is truly one-of-a-kind in terms of how eco-friendly and high-quality it is. We are proud of our continued progress in creating a better world for us all to live in.

Soft Feel

33% of our voters chose “soft feel.” We manufacture a wide range of products that are specifically meant to be gentle and soft, leaving behind a cleansing, soothing glow. This is especially important for our baby wipes. Because baby skin is much more sensitive than adult skin, it tends to lose moisture faster and is more prone to irritation. The skin in the diaper area is even more sensitive because of microorganisms in body secretions, excessive exposure to moisture, and potential friction with diapers. 

In another poll we conducted on LinkedIn, we saw that 17% of our followers use baby wipes the most. Therefore, it is important to ensure that our baby wipes are up to standard in every way possible. 

Thickness

Another 15% of votes chose thickness as their main parameter when it comes to what they look for in wet wipes. These same voters would be big fans of our Cleanitize disinfecting wipes, which provide the ultimate cleaning experience and kill 99.9% of the virus that causes Covid-19. Their thick, quality fabric tackles even the toughest jobs with ease and is bleach-free with no chemical scent. In general, the thickness of wet wipes material depends on the job it is meant to do. These Cleanitize wipes are thicker because they take on the job of disinfecting, whereas other wet wipes meant to be more gentle might also be thinner. Household wipes manufacturing is sure to provide you with thicker fabrics for the same reason.

Pleasant Fragrance 

Although only 7% voted for “pleasant fragrance,” smell is a critical component of the wet wipes experience. One example of this is in our refreshing wipes, which are meant to clean your skin and absorb sweat. There are a wide range of fragrances and ingredients available depending on your needs. Because we know that there are widely varying opinions about what smells good, we provide the option to completely customize the fragrance of your wet wipes. Not only that, but you can decide their size, shape, weight, ingredients, and packaging. You control every single detail. 

Although people have different priorities when it comes to what they look for in wet wipes, they mainly want their wipes to be natural and soft. As global and European wet wipes manufacturers, we provide our customers with exactly what they need.